Outlines & Highlights for Management of Electroni... Outlines & Highlights for Chest Pain : Advanced A... Ethical Space : International Journal of Communic... Reconvergence : A Political Economy of Telecommun... Looking Out/ Looking In : Infotrac College Edition Intended for the Broadcasting Management, Electronic Media Management course (sometimes Broadcast Programming & Management course) for undergraduate broadcasting majors in their sophomore/junior/senior year. Prerequisites are Introduction to Broadcasting and Electronic Media and/or Introduction to Mass Communication/Mass Media.
MANAGEMENT OF ELECTRONIC MEDIA, Fourth Edition, provides the most accurate and current information on the management techniques used in the electronic media industry. Written clearly and concisely, this textbook covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web) industries.
Management of Electronic Media General
| ISBN | 9780495569428 |
| Fiction/Non-Fiction | Non-Fiction |
| Publisher | Wadsworth Pub Co |
| Pages | 332 |
| List Price | $151.95 |
| Author | Albarran, Alan B. |
| Publication Date | 01/08/2009 |
| Release Status | In Print |
| Format | Paperback |
| Language | English |
| Measurements | Height: 9 Inches (US)Width: 7.25 Inches (US)Thickness: 0.5 Inches (US)Unit Weight: 1.25 Pounds (US) |
| Edition Number | 4 |
Intended for the Broadcasting Management, Electronic Media Management course (sometimes Broadcast Programming & Management course) for undergraduate broadcasting majors in their sophomore/junior/senior year. Prerequisites are Introduction to Broadcasting and Electronic Media and/or Introduction to Mass Communication/Mass Media.
MANAGEMENT OF ELECTRONIC MEDIA, Fourth Edition, provides the most accurate and current information on the management techniques used in the electronic media industry. Written clearly and concisely, this textbook covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web) industries.
How to Open & Operate a Financially Successful In... $28.99Sale $26.49 - $33.96 Tehelka As Metaphor : Prism Me a Lie Tell Me a Truth $19.32Sale $19.32 - $21.15 The Power of Metaphor in the Age of Electronic Media Businesspeople in the Telecommunication Industry Pstn Companies of Bangladesh Communications in Missouri Communications in Ukraine Magazine Companies of Australia  Product Reviews
|
